WHY
WORKFORCE WELLBEING

The workforce is key to economic growth; however, as the world progresses post the COVID-19 pandemic, we have transitioned from a Volatile, Uncertain, Complex, and Ambiguous (VUCA) world to a Brittle, Anxious, Non-Linear, and Incomprehensible world. Global economics is also moving towards circularity; however, with that comes a growing range of inequalities encompassing global wealth, income, gender, and ecological inequality across the world. In most cases, labour markets and systems may be incapacitated to adjust to the changes, which leaves the workforce continuing to experience vulnerability. With the belief that a safe and enabling work environment is non-negotiable for the workforce to thrive, Upfront strives to make systems, capacities, and markets stronger and more inclusive to ensure both workforce and business wellbeing, but not at the cost of each other.

WHO
WE ARE

Upfront strives to make wellbeing a reality for both the formal and informal workforce. We are a proud Indian and global entity committed to enriching the lives of millions within the workforce by working for their rights, entitlements, health, agency, safety, financial security, and building resilience. We are part of the Catalyst Group, a social enterprise platform that enhances the health and wealth of vulnerable people and the planet.

OUR
REACH

Factory
Workforce

Frontline Health
Workforce

Street Vendor
Workforce

Women
Workforce

*Reach from Jan '23 - July '24

OUR
LOCATIONS

We are based out of India and have worked across 16 states and Union Territories within the country. Globally, we have worked in 13 countries across Asia and Africa, touching the lives of 9 million individuals in the workforce and their families. Through a robust network of over 300 partners and collaborators, we leverage more than 20 years of collective experience to make a meaningful impact.